Some designs are better shown as they will appear to the consumer in final form, instead of flat art as in the cup and popcorm bag.

Other times actual products are unavailable for a promotion, so 3D models are used.


A combination of 3D models and photography is used for complex imagery as in this amusement park.

By using a combination of photos, 3D modeling, illustration, and creative type effects, these images depict alternates on a theme.


An Ancient Ruins-Themed Display

A Carribean-Themed Approach

The Beach Shack

A Design featuring The Goliath Thrill Ride.

Actual construction of unit. Note the mist coming down from the edge of the roof.

Logo incorporating existing Hershey Characters

Existing Restarant Area showing drab appearance


The same Whimsical, Fun, Mining Theme established in the Logo Design Brightens the Dining Areas.

Existing Hershey Character with a Western Theme in an Outdoor Dining Area


Hershey Characters in a Woodland Theme